查人人中国名人网劳务派遣费 职工薪酬:帮我翻译一点东西，急用的
来源：百度文库 编辑：查人人中国名人网 时间：2024/04/28 08:41:06
联合促销是指两个以上的企业或品牌合作开展促销活动。这种做法的最大好处是可以使联合体内的各成员以较少费用获得较大的促销效果，联合促销有时能达到单独促销无法达到的目的。
联合促销的缺点：
1.联合各方所承担的费用难以商定，利益冲突较难摆平，相互关系较难处理。
2.促销活动的时间、地点、内容和方式较难统一，各方都希望选取对自己最有利的促销时间、地点、内容和方式。
3.促销活动开始后，各方为了把顾客吸引到自己周围，或提高自己产品的销量，有可能互相拆台，使合作伙伴成为竞争对手。
4.在联合促销活动中，要突出本企业或本企业产品的特色，有一定困难。
打折的缺点：
1.打折时商品都过多而过杂，很难迅速找到要买的商品，不易引起购买欲，往往是看的人多买的人少。过多的翻动还会毁坏商品。
2.商家频频打折 市民持币观望
3.对于一些实力平平的商家来说，“打折”无异于“割肉”。不断的打折加大了商场的经营风险。可既然有商场打折，自己也要跟上，要不然无法吸引顾客。
What is the joint marketing? Joint marketing means two or more enterprises to cooperate brand marketing activities. The greatest benefit of this approach is to enable members of the Commonwealth to obtain a lower cost marketing results, the joint marketing sometimes unable to achieve the purpose of separate marketing. Joint marketing shortcomings : 1.
Joint parties agreed to bear the cost of, conflict of interest difficult balance, the relationship is more difficult to deal with. 2.
Promotional activities on time, location, contents and methods more uniform, the parties wish to select their own best marketing time, place, content and manner. 3.
Promotional activities began, the parties in order to attract customers to their surrounding, or improve their product sales, it is possible to criticize each other, so that partners become competitors. 4.
In the joint marketing activities to highlight the business or the enterprise products feature some difficulties. Discounted shortcomings : 1.
Discounted goods are excessive and too complicated, and difficult to quickly find items of commodities, arouse desire to purchase, often see people who buy less. Will be disturbed by the excessive destruction of commodities. 2.
Businessmen frequently discounted cash-three members of the public.
For some businessmen mediocre strength, "discounted" is tantamount to "cutting". Constant discounted shopping centres increased operating risks. Since the shopping center may have discounted, he must follow, otherwise unable to attract customers.
What is the joint marketing? Joint marketing means two or more enterprises to cooperate brand marketing activities. The greatest benefit of this approach is to enable members of the Commonwealth to obtain a lower cost marketing results, the joint marketing sometimes unable to achieve the purpose of separate marketing. Joint marketing shortcomings : 1.
Joint parties agreed to bear the cost of, conflict of interest difficult balance, the relationship is more difficult to deal with. 2.
Promotional activities on time, location, contents and methods more uniform, the parties wish to select their own best marketing time, place, content and manner. 3.
Promotional activities began, the parties in order to attract customers to their surrounding, or improve their product sales, it is possible to criticize each other, so that partners become competitors. 4.
In the joint marketing activities to highlight the business or the enterprise products feature some difficulties. Discounted shortcomings : 1.
Discounted goods are excessive and too complicated, and difficult to quickly find items of commodities, arouse desire to purchase, often see people who buy less. Will be disturbed by the excessive destruction of commodities. 2.
Businessmen frequently discounted cash-three members of the public.
For some businessmen mediocre strength, "discounted" is tantamount to "cutting". Constant discounted shopping centres increased operating risks. Since the shopping center may have discounted, he must follow, otherwise unable to attract customers.
不错吧！偶很有信心呢.....